10 Signs of a GREAT Coach

10 Signs of a GREAT Coach

Most passionate coaches have a thirst for knowledge: Knowledge about the human body and how it functions, and knowledge about how to improve strength, conditioning, flexibility, mobility. To a certain degree, this desire to constantly educate goes without saying in the fitness industry. But believe it or not, your amazing cue that helped a client […]




Jeremy Jones on the Future of the Coach

Jeremy Jones on the Future of the Coach

Long-time coach and gym owner Jeremy Jones wants big-time change in the fitness industry. “The industry is broken. If it’s supposed to be getting people healthier and fitter, it’s not,” said Jones to a group of 100-plus gym owners and coaches at the 2017 annual MadLab Summit in Las Vegas. People are getting fatter and […]




Conquering the dreaded M-word

Conquering the dreaded M-word

Are you frustrated trying to figure out this whole marketing thing? You know it’s important for your business to grow, but it seems more of an art than a science and sometimes it even seems like success comes down to pure luck. Proof: The ALS ice bucket challenge. There’s no way whoever concocted that scheme […]




What would it take for you to fire a client?

What would it take for you to fire a client?

All clients are not created equal. Some learn faster than others. Some are more coachable than others. Some become your close friends. Some are high-maintenance, some are low-maintenance. And let’s be honest, some are more trouble than they’re worth… The “more trouble than they’re worth” clients are the ones who demand, demand, demand, and don’t […]