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Meet coach Tom Sarosi (@Coachtom_yvr) Tom’s a professional coach at MadLab School of Fitness in Vancouver, B.C. What do we mean by professional?  Simple: He consistently earns a professional wage [...]

Oftentimes, we think about business decisions as a zero sum game—meaning if the coach wins, the business loses, or if the client wins, the coach loses, and so on. It makes decision-making [...]

It doesn’t taking owning a gym to know everyone has a different relationship with money. Some people are deal hunters who collect coupons and won’t buy anything that’s not on sale. Some come into [...]

“When you’re talking about the idea of a coach for life, I really do think it’s about becoming a part of their lives. It’s a relationship. …There are a lot of good coaches out [...]

We used to provide athletic tape for free to all our clients. Because it was free, nobody valued how expensive it actually was—meaning half a roll was used on a hand with a small rip. Then [...]

One thing I have learned from 10 years of coaching is that many people don’t have an amazing Training IQ. Even after three years, there are folks who don’t understand the concepts some of the [...]

Marketing: A necessary, yet often dreaded, aspect of being a gym owner. For most gym owners, marketing has become synonymous with the agonizing pursuit of new blood: I need more clients! How do I [...]

A few years ago now, we introduced the concept of hybrid gym memberships at MadLab School of fitness. We had been doing personal training as our fundamentals program for years, and then we would [...]

I was reading a blog recently that talked about the importance of good leadership. It argued that if your staff isn’t engaged, it’s not their fault; it’s your fault as the leader. The piece [...]

When it comes to money, people are weird. Or at least everyone’s relationship with money is slightly different, and things often get weird when you’re trying to convince someone to give you [...]