MLG Rainmaker 201 Course

Rainmaker 201Professional Enrolment and Communication

You are a passionate gym owner and coach. You love helping people in your community realize the powerful benefits of exercise and eating well. You want to make a good living doing it. But…

You are struggling to get new members.

You are frustrated with members who seem so excited in the beginning and then just leave.

You are considering leaving the field because you can’t make enough money to stay in it.

The MLG Professional Communication Course is built to help owners and coaches to build high quality and successful professional practices. The course teaches exercise and fitness professionals to be just that – professional. The philosophy and methodologies help you to find and build lifelong professional relationships with the individuals in your local community. Although the course is framed in terms of selling it is about developing the intrapersonal and interpersonal communication skills that will result in win-win transactions. It is not a course that teaches “selling” in the traditional sense, but one that encourages you to think about, and approach, the transaction as a series of strategic interviews that progressively qualifies the potential client for each step leading towards the final decision to hire and retain you as their personal professional coach for life.

The course addresses 1) your own fears and anxieties about talking to strangers, 2) helps you to develop specific skills to negotiate the aggressive “commodity” minded customer who pushes you to give prices, service features, and service benefits before value is truly established and understood, and 3) tracking the behaviors necessary to reach your financial goals.

You will get:

A complete and proven system for effective selling, interviewing, and retaining high quality clients
28 hours of concentrated video content delivered on line so that you can work at your own pace and convenience,
200 Pages of workbook and all of the documents to help you succeed,
Eight Weekly Live Zoom calls with Greg Mack (professional sales trainer with 30 years of experience
- You will review each chapter and go over “lessons learned”
- Role playing
- Questions and answer period to acquire the competencies

You are in the human service business. It’s a shame when passionate and committed owners and coaches simply cannot stay in the business because they lack the competencies necessary to meet humans, and tactfully and purposefully interact to get to a win-win decision about engaging your professional services, or not. A decision to avoid making this professional investment will only lead to continued frustration and fear that you will have to leave the industry and work you love.
The course teaches you key communication skills on how to build a quality practice that will last beyond your lifetime, which is based on the quality of the people, and the quality of the relationships, that you allow into your practice.

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