The Lead Machine Show- Conversion Objectives in Facebook Ads (Ep 14)

GG and Chandler discuss the conversion objectives on when to run an ad on Facebook in this episode of the Lead Machine show.

00:53 Topic- Conversion objectives in FB ads

01:28 What is conversion and what does it mean

04:30 Objectives of building and working through ads

11:19 Have a plan of action

15:09 Cost per lead ratio

16:58 Conversions

19:09 Wrap Up