The Lead Machine Show- What is Sales? (Ep 17)

What is sales? In this episode Chandler and GG talk about what sales is and the idea of ethical sales.

00:46 Topic- What is sales and what is ethical sales

01:39 Its not about overcoming objections

03:13 Concept of congruency across the board

04:35 Do not trick people into something they don’t need or can’t afford

05:37 The fundamental concept lacking

07:33 Do not force prospects into buying especially if it’s not going to help solve their problem

09:14 Continuously probe and ask why

10:29 There’s nothing wrong with saying no

12:24 Always have the prospect’s best interest in mind

16:00 What is the unique problem you solve?

19:48 Wrap up


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